Tweeting for Business

It was late August and even though I had been in business since February I had not been using twitter for very long. I think I had about 9 followers and one of those was Tom Perry, EMEA Marketing Director, ShoreTel. ShoreTel had been on my target list for a little while and I thought I really need to find a creative way to get a meeting with Tom. I was getting to know Twitter and its functionality and I thought I would try out a ‘direct message’. I sent the following message:

channelman

Tom, I thought it was time to get in touch to see if I could come & meet with you to understand if ShoreTel could benefit from my services?

23 Aug at 15:41 Delete

tomjperry

Andy - I agree - how's you diary fixed for 9th September at 1400 in Maidenhead ? Kind regards Tom

24 Aug at 08:11 Delete

channelman

Tom thanks for the quick reply, I can make that date andygrant@bowanarrow.com if your ea needs to send an appointment to block your diary

24 Aug at 08:43 Delete

And there it was I had secured my first new business meeting via social media. I met with Tom we had a great conversation and understood how we could help each other and before we knew it, we had agreed two projects together. I am sure meetings of every kind are being set up all over the world via twitter but I just thought I would share my experience as it was quite liberating.